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A snapshot of the summary - Basics of Social Research: Pearson New International Edition Qualitative and Quantitative Approaches
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1 Doing Social Research
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1.1 Introduction
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Why do we do social research?
- To learn something new about the world.
- To carefully document our guesses, hunches, theories or beliefs about it.
- To understand how the social world works.
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How do we produce knowledge in the process of social research?By combining principles, outlooks and ideas with a collection of specific practices, techniques and strategies.
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1.2 Alternatives to Social Research
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What is the biggest difference between research-based knowledge and the alternatives?Research-based knowledge has fewer flaws and avoids common mistakes.
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1.2.1 Authority
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When are you relying on authority as a basis for knowledge?When you accept something as true because someone in a position of authority says it is true or because it
appears in aauthoritative outlet . -
What are the three limitations of relying on authority?
- It is easy to overestimate the expertise of others.
- Authorities may not agree, and not all authorities are equally dependable.
- Authorities may speak on fields which they know little about.
- It is easy to overestimate the expertise of others.
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Name two issues of relying on authority.
- Misuse of authority.
- Too much reliance on authorities can be dangerous to a democratic society.
- Misuse of authority.
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1.2.2 Tradition
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Why do people sometimes cling to traditional knowledge without understanding?Because they assume that if something may have worked or been true in the past, it will continue to be true.
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1.2.3 Common sense
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What is gaining knowledge through common sense?Telying on what everyone knwos and waht ''just makes sense''.
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Name two downsides of using common sense to gain knowledge.
- It allows logical fallacies to slip into thinking.
- It contains contradictory ideas that often go unnoticed because people use the ideas at different times.
- It allows logical fallacies to slip into thinking.
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1.2.4 Media Distortion
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What is the
downsides of mass media?- It tends to perpetuate a
culture's misconceptions and myths. - It can create a belief that a serious problem exists when it may not.
- It tends to perpetuate a
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The following topics are covered in this summary
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experience, information, seek
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scientific, community, researcher
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research, study, social
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research, comparative, data
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social, empirical, explanation
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research, knowledge, social
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internet, sources, information
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data, measurement, construct
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studies, probability, sample
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reality, social, data
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variables, survey, research
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wording, survey, respondents
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advantages, disadvantages, interviews
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interviewer, interviewers, respondents
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survey, pseudosurvey, dignity