Survey Research - Constructing the questionnaire
5 important questions on Survey Research - Constructing the questionnaire
What dilemma do you encounter when you write survey questions?
Which 12 things should you try to avoid when writing survey questions?
- Avoid jargon, slang and abbreviations.
- Avoid ambiguity, confusion and vagueness.
- Avoid emotional language.
- Avoid prestige bias.
- Avoid double-barreled questions.
- Do not confuse beliefs with reality.
- Avoid leading questions.
- Avoid asking questions that are beyond respondents' capabilities.
- Avoid false premises.
- Avoid asking about intentions in the distant future.
- Avoid double negatives.
- Avoid overlapping or unbalanced response categories.
What is the problem with recalling events?
- Higher grades + faster learning
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- 100% sure, 100% understanding
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Which two wording issues do you face in surveys?
What are wording effects?
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- Never study anything twice again
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