Survey research - Survey measures
6 important questions on Survey research - Survey measures
What are the types of questions that can be asked in a survey?
- An open-ended or a colsed-endend question
- a single-item of multi-item measure
- an off-the-shelf measure or an own-developed measure
What are the three types of closed-ended questions?
- Ranking questions (respondent is asked to rank order something)
- Rating questions (respondent is asked to rate a statement)
- Categorical questions (respondent's answer can fit only one category)
What are the criteria for categorical scales?
- Should be mutually exclusive: only 1 answer applies
- Should be collectively exhaustive: the answer possibilities cover the entire realm of possible answers
- Higher grades + faster learning
- Never study anything twice
- 100% sure, 100% understanding
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What is a multi-item measure?
Advantages off-the-shelf scales (mulit-item measure)
- Known and good validity and reliability
- Comparability of results
- Low cost
What are the criteria for developing questions?
- Avoid double barreled questions
- Avoid ambiguous questions
- Avoid leading questions
- Avoid loaded questions
- Avoid double negatives
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The question on the page originate from the summary of the following study material:
- A unique study and practice tool
- Never study anything twice again
- Get the grades you hope for
- 100% sure, 100% understanding
