Communication Strategy - The Process of Communication Strategt
7 important questions on Communication Strategy - The Process of Communication Strategt
Qa-answernotes-content
q_editbtnThe three points in the process in communication strategy making:
answer-containernotes-labelA:qa-answernotes-content
- Communication strategy formation consists of a combination of planned and as well as ad hoc ''reactive'' responses
- Communication strategy development involves general direction and not simply plans or tactics
- Strategy is about the organization and its environment
- Communication strategy formation consists of a combination of planned and as well as ad hoc ''reactive'' responses
- Communication strategy development involves general direction and not simply plans or tactics
- Strategy is about the organization and its environment
What are planned and ad hoc responses?
planned = campaign
Ad hoc = immediate responses to issues
What is a communication strategy?
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Name 2 main roles for communication with employees?
- Communication technician
- Communication manager
What is a communication technician?
- Implements decisions made by others
- Not involved in strategic decisions
What is a communication manager?
- Makes strategy decisions
- Externally, long termed decisions
What is a themed message?
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