Papers - Boudreau - Using the Crowd as an Innovation Partner
28 important questions on Papers - Boudreau - Using the Crowd as an Innovation Partner
What is the main reason companies resist crowds for open innovation?
What are the fundamental differences between crowd-powered problem solving and traditional organisational models?
Crowd is diverse and can operate at larger scale.
Crowds offer incentives that companies find difficult to match
What are some incentives that companies find difficult to match but what crowds offer?
The opportunity to burnish one's reputation among a large community of peers
- Higher grades + faster learning
- Never study anything twice
- 100% sure, 100% understanding
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When do contest crowdsourcing initiatives work best?
They are most useful for problems that would benefit from experimentation and multiple solutions
When can contest crowdsourcing be also usefull?
What are some management challenges in running a crowdsourcing contest?
- Identifying a problem important enough to warrant dedicated experimentation
- Making the problem immediately understandable to a large number of outside solvers
- Making it abstract enough to avoid revealing company-specific details
- It must be structured to yield solutions the organisation can feasibly implement
How must one make a contest appealing?
The sponsor must devise and commit to a scoring system.
Explicit contractual terms and technical specifications must be created to ensure the proper treatment of intellectual property
What is one of the main differences between crowdsourcing contests and crowd collaborative communities?
What is a commonality between a company and collaborative communities?
What type of innovation do the crowd complementors create?
What is an example of an innovation built around the crowd complementor type of crowdsourcing?
What is one of the main differences between contests or communities, and complementors?
What is the first challenge to using the crowd as a complementor?
What is the one of the main differences between contest crowdsourcing and crowd labor markets?
What is seen as critical to the success of flexible spot markets used in crowd labor markets?
What are some major benefits of crowd labor markets as opposed to regular in company organisation?
- Highly flexible
- On demand matching of skills to tasks
- Large scale
- Radical reduction in start-up and transaction costs
What might be the biggest concern or challenge when exploiting spot labor markets?
What is the main purpose of "Crowd Contest" way of crowdsourcing?
What is the main purpose of "Collaborative Communities" crowdsourcing?
What is the main purpose of "Complementors" type of crowdsourcing?
What is the main purpose of "Labor Markets" way of crowdsourcing?
What are the main challenges of "Crowd Contest" crowdsouring?
What are the main challenges of "Collaborative Communities" type of crowdsourcing?
What are the main challenges of "Complementors" type of crowdsourcing?
What is the best use case for "Crowd Contest" crowdsourcing?
- Highly challenging technical, analytical, and scientific problems
design - design problems
- creative aesthetic projects
What is the best use case for "Collaborative Communities" type of crowdsourcing?
- Customer support communities
- wikis
- open-collaboration projects for information and software products with complementary assets inside the firm
- FAQs
What is the best use case for "Complementors" type of crowdsourcing?
- Open operational, product, or marketing data initiatives
- content mashups
- apps
What is the best use case for "Labor Markets" type of crowdsourcing?
- Well-established categories of work that can be clearly described and evaluated
- Human computation
- Repeated tasks
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