From organisation strategies to STP
14 important questions on From organisation strategies to STP
Ansoff's growth matrix consist of
services
martket
name the three generic competition strategies that a company has to choose when they assume a position in a market
- cost leadership
- differentiation
- focus
Hamel and prahalad's core skill model 2 factors?
- core competence
- markt
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Service providers should ask themselver 3 things about their core skills?
- What are we good at
- what is our evidence
- does everyone withing our organisation actually know our core skills?
Tracy and wiersema formula:
value of the service =
(service result X service delivery process) : (financial price x Acquisition effort)
difference porter and treacy/wiersema
porter: middle is the worst
treacy/wiersma: every company is in the middle but should excel at one of the value positions
(kim en mauborgne) Four actions framework, which questions should organisation ask themselves to use this framework?
- Which factors in the market can be eliminated?
- which factors can easily be provided at a value level below that of the market, without negative side effects?
- which factors will we offer at a level far above standard market value?
- which new factors will we create?
The business model is segmented in 4 factors, which ones
- value position
- customer interface
- delivery model
- financial model
Osterwalder's definition of a business model
A business model describes the value an organisation offers to various customers and portrays the capabilities and partners required for creating, marketing and delivering this value and relationships capital, with the of generating profitable and sustainable revenue streams.
business model canvas by osterwalder consist of?
an earnings model and four components: the organisation's infrastructure, the various customer groups, the organisation's total offer, and the underlying financial basis
Name the 4 decision making unit (B2B)
- The gatekepers: the determine which information gets to the independent purchaser
- Influencers: Draw up specifications and assist in formulating alternatives
- Buyers: they have the authority to select suppliers and to set conditions of purchase
- Users: these employees will experience the product or the service, and that's why they often help investigating the goods and serivces
The kraljic method comprises a portfolio matrix. What are the two dimensions of the matrix and the results?
- profit
- risk of delivery
- non critical products
- leverage factor products
- bottlneck products
- strategic products
what are the four types of value that an organisation can create for its buyers:
- Cost/ sacrifice value
- experience/hedonistic value
- symbolic/expressive value
- functional/instrumental value
p 106
RFM value ( how important is the customer for the organisation)
Recency X frequence X monetary value
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