These are flashcards an notes made by students on topics like 'language', 'business' and 'loss', originating from:

- Zhu Hua
ISBN-10 1136029761 ISBN-13 9781136029769
566 Flashcards & Notes
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Study Cards on language, business, loss

At which two core business activities did we look?
Advertising and negotiation.
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What do Neeley et al. (2012) warn about?
The hidden turmoil of language-related 'inefficiencies' in international business, which largely remain unknown or overlooked as the use of a common language in global collaboration increases.
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What are the disadvantages of 'English-only' policies or other similar language mandates?
They hurt and very often result in reduced or loss of information, apprehension, anxiety, disruption of the collaborative process, and productivity loss.
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