Group idea generation and creativity
14 important questions on Group idea generation and creativity
What are characteristics of brainstorming?
- Additive task
- Idea generation without evaluation
- Assessing through feasibility and originality
What are the reasons of coordination losses?
Why are there illusions of group productivity?
- Brainstorming in groups feels easier
- Social comparison
- Overestimating performance in group
- Sit back and listen when you are stuck: No struggle
- Higher grades + faster learning
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Where is idea selection by determined?
- Quality ideas selected
- Effectiveness of selection process
What makes a group creative?
- Competitiveness
- Change in group membership
- Individualistic values
- Effective processes
What are the causes of the productivity loss?
- Motivation loss, group members may feel that their contribution is not really needed
- Coordination loss, the fear of being negatively evaluated by fellow group members, production blocking
What is downward matching?
What are the downsides of EBS?
- They are expensive
- Require that every member has a computer
- These computers are interconnected in an internal network
- It requires software that most people would not normally have
Why are the ideas of others stimulating?
Why do people have this illusion that group sessions are effective means of generating ideas?
- Group members have the opportunity to compare their performance with that of other members, most group members will reach the conclusion that they have contributed about as many ideas as other members.
- Groups members (perhaps unconsciously) take credit for ideas that were actually suggested by another member, because they cannot accurately recall who has generated which idea.
In what groups does creativity be more benefitual?
By what is the performance influenced?
- + Cognitive ability (unlearning & learning)
- + Conscientiousness (high goal-setting and being perseverant)
- + Openness to experience (more creative & receptive to change)
Role structure adaptation which is affected by
This study: Team composition
- + Cognitive ability
- + Member achievement (perseverance and self-efficacy)
Member dependability (less spontaneous, stay with old habits)
- + Openness to experience
Which two cognitive processes does creative problem solving require?
- Divergent thinking, thinking broadly and using different categories of knowledge to generate ideas
- Convergent thinking, evaluating the different ideas and choosing an idea to pursue
How can teams be creative?
- At least one team member needs to score moderately on openness to experience to be able to generate a number of ideas
- Team needs to have at least one member low on openness to experience to help the team critically evaluate the ideas and successfully converge on one best idea to pursue
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