Theories of innovation in management and marketing - Technology S-curve
4 important questions on Theories of innovation in management and marketing - Technology S-curve
What does the technology S-cuve looks like
Performance, time ; when time elapses constant, increase constant performance
What is the central idea behind the theory of the technology s-curve
The notion of a technology life cycle. Over the time the capability of a technology to deliver improved performance will vary. The technolgy s-curve has prescriptve and descriptive (predict the course or development path of innovation)
Name four determinants of the start of the technology s-curve
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Name four characteristics of the technology s-curve
Technologies develop in an S-shaped learning curve
Investment potentital is high for new technologies
Over time; technologies become more efficient
Over time; diminishing returns of engineering effort
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